
Our Story
An Asian company with
a global reach
a global reach
Founded in 2005, Archipelago Hotels was established with a clear vision: to create an Indonesian hotel management company capable of competing with the world's leading international brands. Recognizing the growing demand for professional hotel management across Indonesia and Southeast Asia, Charles Brookfield saw an opportunity to build an entrepreneurial, asset-light company that combined international operating standards with deep local market knowledge and the genuine warmth of Indonesian hospitality.
From its beginnings as a boutique management company, Archipelago Hotels has grown into Southeast Asia's largest privately owned hotel management company, operating a diverse portfolio of hotels and brands across multiple countries. This growth reflects the enduring principles on which the company was founded: innovation, adaptability, operational excellence, and an unwavering commitment to creating value for owners, guests, and employees alike.
200+
Destinations
350+
Properties
TOP 40
Global Ranking
45,000+
Keys
20,000+
Team Members
$ 6 Billion
Managed Assets
$ 6 Billion
Managed Assets
Top 40
Global Ranking

Vision
To be widely recognized as the preferred hospitality company for guests, owners and employees wherever we operate.
Mission
Exceeding guest expectations in all our hotels, helping our staff develop their careers, while supporting owners in designing, creating, and successfully operating a ‘best in class’ hotel that they can be proud of.
Global Partners
Building success with key international partnerships helps us expand our reach, revenue, and technology landscape.